Plans for Super Bowl Sunday? If you find yourself in the Los Angeles area on the day of the big game, drop by Boards, MassMarket and the poolhouse's Super Bowl party at The Waterfront restaurant in Marina del Rey on February 7. CONTINUE

This is it folks! The final deadline for First Boards Awards entries is upon us, so get your entries together and submit today! The entry system will close Friday, January 29, 11pm EST. CONTINUE

In an age of torrents and TiVo, does anyone still care what network a TV show is on? It's a question crucial to the agencies, design and animation studios that assist a network in developing and executing its brand identity. In a landscape where network promotion is increasingly show-led, we take a look at the top rebrands of the past decade that demonstrated why a network is more than just the sum of its programming. CONTINUE

People watch shows, not networks. It's an observation shared by many television execs when considering the time and money they'll allot to comprehensive rebrands. But as UKTV's Dave rebrand shows, audiences still do care about the network and when a rebrand is done right, it can turn viewers into channel advocates. CONTINUE

Sound Lounge hires EP Gloria Pitagorsky (pictured); New signings for Academy Films, Landia and Moxie Pictures; One Show Interactive and Art Directors Club Advertising juries announced CONTINUE

Director Spike Jonze and vodka brand Absolut will premiere a robot romance short film called I'm Here at the Sundance Film Festival Thursday night as part of the Opening Night Shorts Program. CONTINUE

Commercial director's new short film tells the surprisingly somber story of Irina Markova, a dog trainer who dresses purebred poodles in tuxedos and teaches them to jump rope and conga. CONTINUE

In the aftermath of the Haiti earthquake, what is needed most desperately is swift humanitarian aid. In response, the advertising and production communities have joined international efforts to provide assistance to quake victims with initiatives that range from awareness raising to the collection and distribution of essential items. CONTINUE

Bob Scarpelli (pictured) to head Titanium and Integrated Jury in Cannes; MDC names five new partners at CP+B, brands Bogusky 'chief creative insurgent'; AKQA opens in Berlin; Nick Brien to become CEO of McCann Worldgroup; Art Directors Club unveils Interactive Jury; People moves at Draftfcb and Mother CONTINUE

Guy Day, a creative director who, with advertising executive Jay Chiat, founded the ad agency Chiat/Day, died peacefully in his sleep from natural causes on Saturday. He was 77. CONTINUE