A publication of Brunico Communications Ltd.

'I was on fire in Stunt City'

Zacharias pulls all the right punches in Rexona spot

In "Stunt City", directed by Ivan Zacharias of Stink, people don't drive the same way you and I would. In fact, nobody does anything the way you and I would. You see, they're stunt people. Maybe it's simply that they like the way the world looks on an angle, because they prefer to drive their cars around on two wheels instead of four, ride on the back of the cab as opposed to inside it, and hang by the rails of a helicopter than take public transport to work.

And most importantly, in Stunt City there's a more direct way to retrieve your deodorant (this is a Rexona for Men spot, after all) out of the medicine cabinet that doesn't involve actually opening the door to get it.

This isn't the usual cinema-styled dazzler from Zacharias, but there's a welcome humor and we admit to a different kind of appreciation for the assured moviemaking it must have taken to choreograph the multitude of stunts that fill each frame with such precision. It reminded us of one of those children's books where after you've read the story, you have to spot the object (like a four leaf clover) on every page. Some are right in front of you, while others are more elegantly hidden, requiring you to read the book again and again until you find them all. Agency: Lowe, London. Post Production: The Mill, London. View the spot: Stunt City

www.stink.tv
www.loweuk.com

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