Boards Magazine - January 1, 2005

New Year's Evolutions

Board Flow Los Angeles 8/10; Toronto 8/10; New York 6/10; London 8/10

A quickie with an agency producer Mark Róta, Head of TV, Jung Von Matt, Hamburg, Germany, tells us on his way to a BMW shoot that as soon as he's done you'll find him sans cell phone and with a beer in hand.

If I build it, will you come to my cornfield, Steve McQueen? If you do, you can drive the snot out of my 2005 Mustang GT

Weathering the weather Insurance made easy

APR expands to Toronto Do we really need those lights? And how about the camera...

Top Spots A look at the month's most notable work

Directing in digital worlds Who gets to call 'Action'? And if you could replace your friends and colleagues with digital ones, would you? Directors Noam Murro and Fredrik Bond consider the possibilities of unlimited power and the virtual movie star.

DDB Chicago gets Bent into claymation Prepare yourself for the puppet Rubberband Man

America's most wanted Smuggler's Chris Smith dives headlong into commercials

Tahiti Treat AFS head to South Pacific for SEAT

Agency of the Year Fallon named agency of the year; plus a look at other top contenders; big agencies making a commitment to creative; small agencies punching above their weight; and a look at the international scene.

Fallic worship Fallon rocks advertising with consistency, bravery and, of course, humor

The rest of the best While we could only name one agency of the year, we'd be remiss if we didn't mention some other heavy-hitters of 2004

Creative Commitments In a tough advertising climate, some big agency players are making moves to keep themselves ahead of the creative curve

Small shops, big moves Two boutique agencies redefine the agency model and punch above their weight in the process

Hitting the int'l campaign trail 2004 The year in review: water droplets, nesting dolls and flying engines

Broadcast Design: New projects It's easy to be overwhelmed by the highly competitive and saturated broadcast design and motion graphics market. Who's doing original, interesting work, and how are they doing it? We locked ourselves in a room, watched hours of broadcast design reels, and emerged with this report. Spanning eight fresh new projects and six burgeoning companies, the following bright lights in broadcast design are poised to give the industry's name-brand veterans a run for their money.

Broadcast Design: The new kids It's easy to be overwhelmed by the highly competitive and saturated broadcast design and motion graphics market. Who's doing original, interesting work, and how are they doing it? We locked ourselves in a room, watched hours of broadcast design reels, and emerged with this report. Spanning eight fresh new projects and six burgeoning companies, the following bright lights in broadcast design are poised to give the industry's name-brand veterans a run for their money.

Silly animator, Trix are for kids Jacques Dufour's drawing conclusions

Inventory A look at who's making the moves

Pass the remote Creating opportunities by embracing change