Boards Magazine - February 1, 2003
Word
Board Flow
Board flow Overall: 6/10
Bulletin Board
Communication breakdown While cost consultants might be the bane of a spot producer's existence, they say they're only getting busier...
Beer and sex... Who cares?
Director's Chair
Spotopsy
Staring his past in the face Jordan takes Jordan to task on the court, trash talk and all
Ideas
The infallible BBDO triptych Megabrands, megabudgets, megastars
A/V Club
Character compositions stimmüng composer Jason Johnson breathes life into commercial music
Mercedes spot lands on its feet Achieving simplicity with complexity
Regional Report: Canada
Canada's new crop Boards looks at a new generation of commercial industry playahs
Targeting national audiences Shifts in advertising messages help build brand awareness
Directors without borders The implications of US immigration laws on a global industry
Special Feature: Animation/FX
Evolution by design Animation revivalist teaches new school the old cool
Gothic ink Dinner with the devil
Animating the future culture Yearling design collective colonizes big brains
Thinking inside the box Rhythm & Hues offspring finds inspiration in innovation
Special Feature: Stock Footage
Media Bakery does stock with no commitments Getting a slice of the pie
The NHL Hockey Archive One-stop jock stock shop
Special Feature: Cinematographers
Dog's eye view Filmmaker's need brings a new POV to cameras
The Reiker stuff Operating on her own terms
Cameraman from birth Early exposure pushes Cronenweth
Inventory
Inventory A look at who's making the moves
Rearview
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Magazine
May 2010
Our May 2010 issue features a roundtable of directors, agency execs and production company EPs discussing the dire lack of women behind the camera on commercial shoots, our annual list of the year's top spot helmers, the story behind Philips' "Parallel Lines" shorts and more.