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Archive: Aug 1, 2008


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REARVIEW
Cannes 2008 in photos

Advertising
A quickie with an agency producer
BBDO, New York executive producer Diane Hill on an inimitable New York vice (pizza); inspiring parking lot attendants and flattery, Egyptian-style.
by: Aug 1, 2008 Print

What's the most exciting reel you've come across lately?
The animation and drawings of Blu.

Your best excuse for going over budget?
Chartering a private jet from a location so clients could make their flights.

The best or your favorite location for shooting abroad?
Machu Picchu. It was amazing.

The best turndown line you've ever heard?
From a director: "This is a really great spot but I have to pass because I just don't think I could do it justice."

What's the world's most underrated invention?
Salad spinners.

The commercial you remember the most from your youth.
Ella Fitzgerald breaking a glass for Memorex. "Is it live or is it Memorex?"

Your reputation in the industry (in your opinion)?
I think I'm considered a solid, creative producer, but one who holds grudges.

The most memorable "act of God"?
A fluke storm that washed away the man-made island we were shooting the next morning.

The most outrageous proposition anyone has made to you?
I was shooting in a tiny remote village in Egypt when a camel farmer offered my copywriter 1,800 camels in exchange for me.

The most memorable display of diplomacy?
My copywriter turning down the camel farmer.

What's your favorite vice?
A slice of pizza from anywhere in New York.

What triggers your inspiration?
Parking lot attendants.

If you wrote your memoirs, what would the title be?
My Life as an Advertising Au Pair

Your favorite quote on advertising.
"Today you're clever. Tomorrow you're a hack."

Diane Hill has been an executive producer at BBDO, New York for three years. She originally hails from the west coast where she worked at Goodby, Silverstein & Partners, San Francisco, and in Los Angeles at Hal Riney and TBWA\Chiat\Day.


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