A publication of Brunico Communications Ltd.

Archive: Dec 1, 2001


Word
Un-foolish consistency
Board Flow
Overall board flow: 4/10
Spotopsy
Feature
Production Company
On the Spot
A/V Club
Human metronome
Regional Focus: New York
To say that Michel Suissa ...
Spooner & French get ...
Though known as a post ...
Continuing growth
Since launching in 1997, ...
Venerable New York ...
Some of the most creative ...
BBDO's NYC miracle
Working with several of ...
Creativity and ...
Special Feature: Best of Year
The Boards Best of Year ...
The great idea perfectly ...
Those familiar with Kuntz ...
Editor Randy Kramer is a ...
As 2001 ends, it is clear ...
Constant pursuit of ...
Film lore asserts that ...
Moving from being a ...
"My philosophy, as far as ...
Bulletin Board
Inventory
A look at who's making ...
Learning Curve

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Parallax One's complete vision
To say that Michel Suissa is a hands-on director/designer would be an understatement. He is regularly involved in all stages of commercial production, which is part of his endeavor to offer clients of his newly formed production company Parallax One what he calls
by: Dec 1, 2001 Print

"I can help the project from the beginning stages to the live action and also through the visual effects, editing and finishing stages," says Suissa of his complete vision. "I mold it, give it shape, style and the identity. I like to know my subject very well so that the project becomes an integral part of me."

Parallax One came from Suissa's desire to direct outside of the framework of Black Logic, which is owned by parent company Tape House and where he spent 10 years, primarily as a visual effects artist and two years as a director.

"It seemed like it was important to me to create a separation, literally and psychologically. Literally, because Parallax One is not a Tape House company and psychologically from a creative standpoint," he says, noting that as a director he needed to shed his visual effects artist skin, only drawing on his background experience as a tool for creative projects.

In addition to Suissa, executive producer Ivan Molomut and associate producer Michelle Seidenfrau round out the team.

Despite Suissa's desire to define himself as a director rather than a visual artist, he does admit he is drawn to projects that combine live action with some sort of design and effects.

"I would say anything that is a strong combination of visuals and different mediums is something that I'm automatically interested in," he says, a that fact is evident in his work.

Each of the spots on his reel, which were created while still at Black Logic, represents this meshing of live action and visual effects. Work for Texas Instruments out of McCann-Erickson/Southwest uses onscreen graphics to illustrate the products' impact on everyday life. In a spot for Bengay via Cline, Davis, Mann, Suissa puts a scientific spin on the graphics, while Nasdaq "Future" has financials and graphs filling the onscreen space. Varying frame rates and well-lit scenes also define Suissa's work.

Parallax One has already completed a project for Mailboxes Etc. out of Doner Detroit that was shot on location in Toronto. "It was a very good first experience," says Suissa. "And it's a good way to start a company - with a project."

Though Suissa is the only director working under the Parallax tag at the moment, it is his intention to grow the company. "What I'd like to do is create something that will be attractive, especially for young talent," he says outlining his goals. "That's something that I enjoy very much, collaborating with people who want to achieve something that is visually exciting."

Parallax One> http://www.parallaxone.com


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