A publication of Brunico Communications Ltd.

Archive: Mar 1, 2001


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Gesundheit
Board Flow
Spotopsy
On the Spot
Chillin' in Chile
Director's Chair
Feature: Northern Europe
Special Report: Broadcast Producers
Special Report: Cinematographers and Gear
"There are no fucking ...
The Sony/Panavision ...
With a dizzying array of ...
"My plan was to major in ...
Special Report: Stock Footage
The A/V Club
Bulletin Board
Bunnies and Squirrels Get ...
Players Gets a Coma
Wagoner Launches YOU Media
Trio Launches 539090
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TiVo: Partnership Aplenty
Terminal Opens in Santa ...
Red Cell Oxygenates ...
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Enter thefinktank
Van Dyke and Bate Taste ...
Marquis Launches Milk Bar
Inventory
A look at who's making ...
Learning Curve

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Special Report: Cinematographers and Gear
Page 12
24P Commercial TV
The Sony/Panavision 24-Frame Progressive HD Camera system is on everyone's lips and eyes in the commercials world due to its 24-frames-per-second capture rate and 180-degree shuttering that allows results remarkably similar to those of a motion picture camera. Boards investigates this new technological advance in the digital realm and delves into the minds of two cinematographers whose hands-on use of this system enlightens us a tad more than utopian digital propaganda proclaiming an end to film.
by: Mar 1, 2001 Print

The dignified New York Times recently stubbed its immense big toe by publishing a misleading story on digital film technology, quoting George Lucas as wishing film would simply go away. His comments were punctuated with an image of engineers and executives tossing film cans into a trash barrel labeled "obsolete," visually signifying a new digital era in cinematography.

Needless to say, the overblown article received numerous complaints from various corners including the International Cinematographers' Guild, slamming The Times for its inappropriate, inaccurate and misleading comments stating that the digital image proudly surpassed the "old-fashioned" technology of film. Yet the fact remains that a widening arc of 24P commercial productions are being made and the camera is receiving praise, begging the question: does the digital camera really offer cinematographers a true replacement for film?

Lucasfilm, Panavision and Sony conducted expansive tests on the 24P system when it first graced our creative world, establishing key imaging and functional parameters. Synchronous praise resounded from all camps, but the new camera system also possesses various deficiencies compared to the tried-and-trusted traditional 35mm film route.

First those attractive good points. Digital allows an endless variety of special effects, resulting in post-production costs significantly lower than that of film. HD is also a fraction of the cost of film to allow a significantly higher shot ratio. Add the 24P's ability to capture imagery in low light situations using minimal lighting to allow quicker set-up times at less cost, one begins to ask where the problems arise.

In a nutshell, 35mm film has its own unique and overpowering appeal. Able to record twice the image information of digital and 10 times the dynamic range, its delicate contrast and nuances in color reproduction create an individual texture for each film stock. Overall, the tonal range and subtleties far surpass today's digital technology.

Cinematographers constantly under- and over-crank films at different frame rates, aesthetically slowing down or speeding up movement for dramatic or poetic imagery. This is impossible with the 24P system. Selective focus is also an important facet, yet the 24P's system offers expansive depth of field, which is often undesirable. 35mm film and motion picture cameras presently offer what digital technology cannot.

Manne Lindwall, repped by Mekano Film in Stockholm has just completed his first feature using the 24P system and explains some problems encountered. "The B&W viewfinder on the 24P was a big problem for me," recalls Lindwall, referring to its inability to display colors. "When you shoot either 16mm or 35mm, the viewfinder allows you to see through the optics and experience rich colors, so you see the contrast of the colors and 'read' what ends up on the film."

Detail also became too defined for Lindwall but this was soon overcome. "We had to switch off the detail to soften the image and move away from a video look, then sharpen the image with inferno* to give it a film-like quality."

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