Chris Wagoner has launched YOU Media, a new bicoastal commercial production and music video company.

Wagoner brings some solid experience gathered at Propaganda Films where he commenced his production career. More recently he wrapped up seven years as exec producer at RSA's music video company Black Dog in New York.

Marcus Nispel leads an eclectic group of directors, namely Dean Karr, Jeff Kennedy, Art Haynie and Mark Neale. Nispel will be repped for the non-US international market. The group have established themselves in various genres of filmmaking, covering documentary, music videos, still photography and feature work.

"We want to be a resource and place were agencies come to solve their creative challenges," says Wagoner. "I saw a lot of commercials at RSA and worked closely with Nispel, who grew out of music videos and moved into commercials, and decided that the time was right to set up this company."

"We have a very diverse roster," say Wagoner of the personality and aesthetics of the group. "Haynie creates cutting-edge comedy and has a beautiful visual look, Karr had done some great video work and has a photographic background, Kennedy has great range especially in his urban videos while Mark Neale brings a wealth of experience. It's a young group and most of us have come out of the music videos field."

Also signed to YOU's music video clips roster are James Brown, Michael Martin, Trey Fanjoy, Ivan Zacharias, Nic Wood and Phil Griffin.