Boards Magazine - January 21, 2010
WORD
RADAR
Idealism meets realism Tokion founder launches creative matchmaking service
CREATIVE
This month's top work Lego Cl!ck;Orangina Red "Bloody"; New Zealand Book Council "Going West"; Mcdonald's Pandorarovr; Barnardo's Turn Around; BBC Radio 4 "Bull"; R25 "Movie Dictionary"; Sia "You've Changed"; C-Mon & Kypski More Is Less
Q&A
Slim and healthy Feed The Walrus re-imagines the post-production model
Agency Producer Q&A Gotham head of content production Letitia Jacobs' ingenious tips for cost saving, avoiding peanut M&M's and her dream of well-oiled pool boys... er... productions
TOPIC
So Saith the Crowd How crowdsourcing can seriously - no seriously - be the next new ad model
DIRECTOR'S CHAIR
A Classic touch Revolver's Steve Rogers does more with less
SPOTOPSY
Mirror image CP+B searches for the other you with Coke Zero's Facial Profiler app
Digital brand in an analogue world BBH, Glue and 1st Avenue get crafty for Google Chrome
MOGRAPH
Best rebrands of the decade While network promotion is increasingly show-led, the brand is still the thing. We examine the top rebrands of the past decade that were notable for getting it right
INTERNATIONAL PRODUCTION SERVICES
Austere adventures Former defense contractor Jason van Bruggen produces with military precision
We're not in Starbucks anymore Picture Perfect's Judd Allison embraces the Miami biker mystique
Mexican Connections Two producers in Mexico City talk pulling favors
MUSIC
Turn it up a notch Interactive sound design is opening up exciting new experiences for web users
EXTRACURRICULAR
Instrumental Danny Kleinman's ukulele fixation
ADVERTISEMENT
ADVERTISEMENT
Community
- Blog: Input random and required opinions
- Blog: Extracurricular creative endeavors of a creative industry
- Blog: Behind The Scenes the making of....
Latest Tweets
- The final Early Bird rate (last opp to save $$) for Boards Summit Europe expires this Friday #boards10. http://ow.ly/15Bhi1 hour, 38 minutes and 22 seconds ago
- Boards Summit Europe - conference agenda outline http://ow.ly/15Be3 #boards101 hour, 40 minutes and 14 seconds ago
- SPOT: The Super Bowl Shuffle (Music Video): Every day they're shufflin'. http://hap.ly/2rj3 hours, 33 minutes and 31 seconds ago
- Boards and Boulder Digital Works create digital boot camp: Boards presents Boulder Digital Works is a series of... http://hap.ly/2rg3 hours, 53 minutes and 42 seconds ago
- People moves: Jon Kamen (pictured) to chair inaugural Cannes Lions Film Craft jury; Kevin Roddy to chair 2010 AICP... http://hap.ly/2rf3 hours, 59 minutes ago
boards on Facebook
Magazine
January/February 2010
In the January/February 2010 issue of Boards, we look back at the best network rebrands from the past 10 years, examine the emerging field of interactive sound design and profile a few 'fixers' that directors can't live without when shooting abroad.